A 20-year veteran of the sports and entertainment industry, Mark oversees the organizational direction, technology and solution development, and digital automation strategy for FanOne Marketing. He provides leadership to the company's vision, enhancement and development of organizational systems and policies, and establishes corporate plans and strategic partners. As one of the best data management minds in the business, Mark spearheads the organization with high levels of service, expertise, and capabilities to provide increased value and confidence to FanOne Marketing's clients. Mark continues to serve at Comcast-Spectacor, FanOne Marketing's parent company, as Vice President of Technology Solutions. Prior to his current roles, he served as the National Basketball Association’s (NBA) Director of CRM and Team Technology for six seasons.
A veteran of the sports and entertainment technology marketplace, Steve oversees all ongoing work with FanOne Marketing clients from discovery and deployment, to support and maintenance. His broad experience covers a wide range of technologies: from ticketing and venue access-control systems to website development and digital marketing projects. Steve has worked for some of the most innovative and well-known companies in the marketplace including Tickets.com, Select Technologies, as well as a number of individual concert and entertainment venues nationwide.
Kristin plays a direct role from the start of all new client relationships, beginning with business development, through discovery and strategic planning. Her involvement allows her to gain a clear understanding of clients' goals and objectives, as well as opportunities to impact their business. She manages all day-to-day project details for her clients, including account set-up and execution, project planning, and client communication. Prior to joining the FanOne Marketing team, Kristin spent five years working for two of the largest direct mail and interactive agencies in the Philadelphia area. She has helped numerous clients develop and execute integrated online marketing programs across multiple channels including e-mail, direct marketing, search engine marketing, website development, and online media.
Kyle plays a vital role in on-going FanOne Marketing project implementation. From trouble-shooting to developing and testing, Kyle supports both internal and client facing marketing initiatives through various means of collaboration, and has quickly become a pro in the creation and coding of forms, development of campaigns, and database issue resolution. Prior to joining FanOne Marketing, Kyle was a Technical Marketing Intern for Caterpillar, Inc. He also held the positions of Marketing Analyst for the Business Accelerator, Sports Marketing Intern for Butler University Sport Marketing, and President of Butler University Dawg Pound (Student Section).
Crystal manages clients' accounts and is responsible for strategic campaign development and implementation as well as database training and troubleshooting, using Neolane and Dreamweaver software. She also provides full customer service to clients through FanOne Marketing Client Support. Previous to joining the FanOne Marketing team, Crystal was the Director of Ticketing and Operations for the Philadelphia Independence Women's Pro Soccer team. She also previously worked for the Philadelphia Eagles and the Los Angeles Dodgers.
Dennis has 20 years of experience in the sports and entertainment industry. As a certified Salesforce System Administrator, he brings both a strong technical and marketing background to his role as the Director of CRM & Technology. Prior to joining the FanOne Marketing team, Dennis helped lead the CRM and Marketing Automation initiatives for the Comcast-Spectacor family of companies, including the Philadelphia Flyers, Philadelphia 76ers and FrontRow Marketing. His past roles in the industry include Director of New Media for the Philadelphia 76ers, Internet and Database Marketing Manager for the Rose Quarter in Portland, Oregon, and the Webmaster for the Portland Trail Blazers. Additionally, he spent 6 years in the Sports Information Department at Oregon State University.
Bringing over 10 years of experience in the sports and entertainment industry, Chris works on many initiatives including building and maintaining custom CRM and lead-generation platforms for Fan One Marketing’s client partners. He also manages day-to-day projects for clients leading to increased productivity and ultimately more sales. Chris also works with sales managers in the areas of sales reporting, outbound sales campaigns, and direct marketing. Chris has previous CRM and customer data experience with the New Orleans Saints. He also brings sales and marketing experience with the LSU Tigers, Ohio University Athletics, Las Vegas Motor Speedway, and the Oakland A’s.
John works closely with clients to design, create, and deploy the database schema and structure for all FanOne Marketing solutions. He works with clients to generate and maintain all of the required data feeds and helps them integrate information from multiple sources -- allowing the FanOne Marketing database to be a centralized location for all ticketing, sales, and marketing data. John supports clients with any data related issues, including list updates, data segmentation, and real time notifications. Previously, John was part of the IT Support team at Wawa, Inc. providing database and reporting solutions to the real estate and development teams.
Mike provides web design support and technical recommendations to the FanOne Marketing team on advanced digital marketing initiatives by combining knowledge of both aesthetic design and database-driven content. Mike currently delivers customized solutions for emails, PURLs, web forms and custom website integrations. Previous experience includes various technical roles at Mars, Inc., with a focus on providing comprehensive software incident, change, and problem resolution processes for a global data warehouse application.